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Maria's Recommended Business Books

Systematizing ||| Information Resourcing ||| Marketing ||| Planning ||| Leadership ||| Ecommerce

Systematizing

How to Make Your Business Run Without You: Streamline Your Business Operations to Pave the Way for More Business, Bigger Profits, and a Business That Virtually Runs Itself by Susan M. Carter

ACT - 2010 Contact Management Program by SAGE Check Costco, Sams Club, Office Depot, Staples, and Fry's. You can also purchase upgrades or the basic program, too.

Contact Management Program - Goldmine by FrontRange Solutions

Contact Management System - Outlook 2007 (not Outlook Express) by Microsoft Check your computer first for the free version. Check other MS programs you might be purchasing for free version

QuickBooks Customer Manager 2.5 Contact Management System - Outlook 2007 (not Outlook Express) by Microsoft Check your computer first for the free version. Check other MS programs you might be purchasing for free version

Getting Your Business Organized

Organizing from the Inside Out: Move Your Stuff, Change Your Life: How to Use Feng Shui to Get Love, Money, Respect and Happiness: The Foolproof System for Organizing Your Home, Your Office and Your Life by Julie Morgenstern

Clear Your Clutter With Feng Shui by Karen Kingston

Work Less, Make More by Jennifer White

Move Your Stuff, Change Your Life: How to Use Feng Shui to Get Love, Money, Respect and Happiness by Karen Rauch Carter, Jeff Fessler

Business Administration & Operations

The E-Myth Revisited: Why Most Small Businesses Don't Work and What to do About It by Michael E. Gerber --- A Maria "must read" for all business owners Other E-myth Books, CDs and Audios: For Mangers, For Physicians, For Contracts and Mastery

Working from Home : Everything You Need to Know About Living and Working Under the Same Roof by Paul Edwards, Sarah Edwards - Great book for beginners!

Value-Based Fees: How to Charge and Get What You're Worth (The Ultimate Consultant Series) by Alan Weiss

Million Dollar Consultant by Alan Weiss

Building Your Ideal Private Practice: A Guide for Therapists and Other Healing Professionals by Lynn Grodzki

Think and Grow Rich by Napoleon Hill

Magic of Thinking Big by David J. Schwartz

Innovation and Entrepreneurship: Practice and Principles by Peter F. Drucker

The Inner Game of Work: Focus, Learning, Pleasure, and Mobility in the Workplace by W. Timothy Gallwey, Timothy Gallwey

Marketing

Includes books on branding, marketing, networking, selling and speaking.

Branding and Niching

United We Brand by Michael Mosiern Basic book. Recommended by Bob Lamons, a writer for the American Marketing Association. It's a simple, how to book.

Niche Crafting by Lynda C. Falkenstein Consider saving money and purchase the older version. It's very good.

Finding Your Ideal Client by Maria Marsala

Selling More

Get Clients Now: A 28-Day Marketing Program for Professionals and Consultants by C.J. Haden

Book Yourself Solid: The Fastest, Easiest, and Most Reliable System for Getting More Clients by Michael Port

Guerrilla Marketing Excellence : The 50 Golden Rules for Small-Business Success by Jay Levinson, S. Godwin There are more than 40 marketing books by this author

Selling The Invisible: A Field Guide To Modern Marketing by Harry Beckwith (invisible means selling services vs. selling a product)

The Portable Coach: 28 Surefire Strategies for Business and Personal Success by Thomas Leonard This book is all about the principals of attraction, and attracting clients to you.

Permission Marketing: Turning Strangers Into Friends, and Friends into Customers by Seth Godin, Don Peppers

Marketing Your Services : A Step-by-Step Guide for Small Businesses and Professionals by Anthony O. Putman

Networking

Power Networking: 55 Secrets for Personal & Professional Success by Sandy Vilas, Donna Fisher

How To Work A Room by Susan RoAne

Business by Referral: Sure Fire Way to Generate New Business by Robert Davis, Ivan R. Misner

Sales

The Certifiable Salesperson by Tom Hopkins and Laura Laamann

Sales Dog: You Do Not Have to Be an Attack Dog to Be Successful in Sales (Rich Dad's Advisors series) by Blair Singer and Robert T. Kiyosaki Asses semens and great programs at Blair's Site

The Psychology of Sales Call Reluctance: Earning What You're Worth in Sales by George W. Dudley

Sell Yourself Without Selling Your Soul: A Woman's Guide to Promoting Herself, Her Business, Her Product, or Her Cause with Integrity and Spirit by Susan Harrow

Integrity Selling: How to Succeed in Selling in the Competitive Years Ahead by Ron Willingham

Public Relations

6 Steps to Free Publicity: "For Corporate Publicists or Solo Professionals, Including...Publishers, Consultants, Conference Planners, Politicians, Inventors" by Marcia Yudkin Read Maria's comments on Positioning Yourself As An Expert Using Articles and Article Banks - on pages 115 and 116 in this book!

Speaking

Marketing with Speeches and Seminars: Your Key to More Clients and Referrals by Miriam Otte

Speak and Grow Rich by Dottie Walters, Lilly Walters, Lillet Walters, Earl Nightingale

Learning to Listen, Learning to Teach: The Power of Dialogue in Educating Adults by Jane Vella Also Taking Learning to Task: Creative Strategies for Teaching Adults

The Big Book of Business Games: Icebreakers, Creativity Exercises and Meeting Energizers by Edward Scannell (Contributor), John W. Newstrom

Games Trainers Play by John W.Newstrom, Edward E. Scannell The Big Book of Team Building Games

Planning

Includes books on starting a business, business plans and finances

Start A Business

Finding Your Perfect Work: The New Career Guide to Making a Living, Creating a Life by Paul Edwards, Sarah Edwards

Working from Home: Everything You Need to Know About Living and Working Under the Same Roof by Paul Edwards, Sarah Edwards - Great book for beginners!

Six-Week Start-Up: A Step-By-Step Program for Starting Your Business, Making Money, and Achieving Your Goals! by Rhonda Abrams

Best Home Businesses for People 50+ by Paul Edwards

The Unofficial Guide to Starting a Small Business Marcia Layton Turner

Business Start-Up Kit by Steven D. Strauss

Start Your Own Business (Entrepreneur Magazine's Start Up) by Rieva Lesonsky

Business Plans

The One Page Business Plan Start With a Vision, Build a Company Workbook By Jim Horan All my business clients complete this book to gain focus, clarity and words for their brochure or web sites.

Anatomy of a Business Plan: A Step-By-Step Guide to Building a Business and Securing Your Company's Future (Anatomy of a Business, 5th Ed) By Linda Pinson Creates an intense business plan used in obtaining funding.

By Palto Alto Complete a professional looking business plan quickly for bankers, loan officers, venture capitalists, and angel investors.

The One-Page Proposal How To Get Your Business Pitch onto One persuasive Page By Patrick G. Riley It really works! Great book.

Finances

Living Debt Free Workbook by John Cummuta

Rich Dad, Poor Dad: What the Rich Teach Their Kids About Money That the Poor & Middle Class Do Not! by Robert T. Kiyosaki, Sharon L. Lechter (Contributor)

Clark's Big Book of Bargains by Clark Howard

The Simple Living Guide: A Sourcebook for Less Stressful, More Joyful Living by Janet Luhrs

The 9 Steps to Financial Freedom by Suze Orman

Your Money Or Your Life: Transforming Your Relationship With Money and Achieving Financial Independence by Joe Dominguez, Vicki Robin

Earn What You Deserve: How to Stop Underearning & Start Thriving by Jerrold Mundis

The Millionaire Next Door: The Surprising Secrets of America's Wealthy by Thomas J. Stanley, William D. Danko

Secrets of Six-Figure Women: Surprising Strategies to Up Your Earnings and Change Your Life by Barbara Stanny

Leadership & Languaging

NOTE: Most leadership books also have audios, CDs and workbooks, too.

The Five Dysfunctions of a Team: A Leadership Fable by Patrick Lencioni

On Becoming a Leader by Warren Bennis

First, Break All the Rules: What the World's Greatest Managers Do Differently by Marcus Buckingham and Curt Coffman

The 21 Indispensable Qualities of a Leader: Becoming the Person Others Will Want to Follow by John C. Maxwell

Good To Great: Why Some Companies Make the Leap... and Others Don't by Jim Collins

Leadership by the Book: Tools to Transform Your Workplace by Ken Blanchard

Blue Ocean Strategy: How to Create Uncontested Market Space and Make Competition Irrelevant by W. Chan Kim, Renée Mauborgne

Business School by Robert Kiyosaki

Business School by Robert Kiyosaki

The Portable MBA by Robert F. Bruner, Mark R. Eaker, R. Edward Freeman, Robert E. Spekman, Elizabeth Olmsted Teisberg, S. Venkataraman

Leadership from the Inside Out by Kevin Cashman

Bookkeeping Made Simple by Louis W. Fields, Richard R. Gallagher (Designer)

The Accounting Game: Basic Accounting Fresh from the Lemonade Stand by Darrell Mullis, Judith Handler Orloff

Ecommerce

When in doubt, choose a book by Que or SamsNet publishing. Those are the companies whose books I use to teach classes.

Harley Hahn's Internet Advisor by Harley Hahn I used his original book, from 1999, to teach Internet classes, after I conducted much research. This is an excellent book for beginners.

Sams Teach Yourself Web Publishing with HTML and XHTML in 21 Days, Fourth Edition 2003 by Laura Lemay I learned HTML using the first edition of this book. If I can do it, so can you! I highly recommend Sams Teach and Que books for ease of understanding and reading.

Sams Teach Yourself Web Publishing with HTML and CSS in One Hour a Day (5th Edition) (Sams Teach Yourself) (Paperback) by Laura Lemay, Rafe Colburn

Internet Marketing for Less Than $500 Year: How to Attract Customers and Clients Online Without Spending a Fortune by Marcia Yudkin

Multiple Streams of Income: How to Generate a Lifetime of Unlimited Wealth , by Robert G. Allen

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