Maria's Recommended Business Books
Systematizing ||| Information Resourcing ||| Marketing ||| Planning ||| Leadership ||| Ecommerce
Systematizing
 
How to Make Your Business Run Without You: Streamline Your Business Operations to Pave the Way for More Business, Bigger Profits, and a Business That Virtually Runs Itself by Susan M. Carter |
ACT - 2010 Contact Management Program by SAGE Check Costco, Sam's Club, Office Depot, Staples, and Fry's. You can also purchase upgrades or the basic program, too. |
Contact Management Program - Goldmine by FrontRange Solutions |
Contact Management System - Outlook 2007 (not Outlook Express) by Microsoft Check your computer first for the free version. Check other MS programs you might be purchasing for free version |
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QuickBooks Customer Manager 2.5 
Contact Management System - Outlook 2007 (not Outlook Express) by Microsoft Check your computer first for the free version. Check other MS programs you might be purchasing for free version |
Getting Your Business Organized
Organizing from the Inside Out: Move Your Stuff, Change Your Life: How to Use Feng Shui to Get Love, Money, Respect and Happiness: The Foolproof System for Organizing Your Home, Your Office and Your Life by Julie Morgenstern |
Clear Your Clutter With Feng Shui by Karen Kingston |
Work Less, Make More by Jennifer White |
Move Your Stuff, Change Your Life: How to Use Feng Shui to Get Love, Money, Respect and Happiness by Karen Rauch Carter, Jeff Fessler |
Business Administration & Operations
The E-Myth Revisited: Why Most Small Businesses Don't Work and What to do About It by Michael E. Gerber --- A Maria "must read" for all business owners Other E-myth Books, CDs and Audios: For Mangers, For Physicians, For Contracts and Mastery |
Working from Home : Everything You Need to Know About Living and Working Under the Same Roof by Paul Edwards, Sarah Edwards - Great book for beginners! |
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Value-Based Fees: How to Charge and Get What You're Worth (The Ultimate Consultant Series) 
by Alan Weiss |
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Million Dollar Consultant
by Alan Weiss |
Building Your Ideal Private Practice: A Guide for Therapists and Other Healing Professionals by Lynn Grodzki |
Think and Grow Rich by Napoleon Hill |
Magic of Thinking Big by David J. Schwartz |
Innovation and Entrepreneurship: Practice and Principles by Peter F. Drucker |
The Inner Game of Work: Focus, Learning, Pleasure, and Mobility in the Workplace by W. Timothy Gallwey, Timothy Gallwey |
Marketing
Includes books on branding, marketing, networking, selling and speaking.
Branding and Niching
United We Brand by Michael Mosiern Basic book. Recommended by Bob Lamons, a writer for the American Marketing Association. It's a simple, how to book. |
Niche Crafting by Lynda C. Falkenstein Consider saving money and purchase the older version. It's very good. |
Finding Your Ideal Client by Maria Marsala |
Selling More
Get Clients Now: A 28-Day Marketing Program for Professionals and Consultants by C.J. Haden |
Book Yourself Solid: The Fastest, Easiest, and Most Reliable System for Getting More Clients by Michael Port |
Guerrilla Marketing Excellence : The 50 Golden Rules for Small-Business Success by Jay Levinson, S. Godwin There are more than 40 marketing books by this author |
Selling The Invisible: A Field Guide To Modern Marketing by Harry Beckwith (invisible means selling services vs. selling a product) |
The Portable Coach: 28 Surefire Strategies for Business and Personal Success by Thomas Leonard This book is all about the principals of attraction, and attracting clients to you. |
Permission Marketing: Turning Strangers Into Friends, and Friends into Customers by Seth Godin, Don Peppers |
Marketing Your Services : A Step-by-Step Guide for Small Businesses and Professionals by Anthony O. Putman |
Networking
Power Networking: 55 Secrets for Personal & Professional Success by Sandy Vilas, Donna Fisher |
How To Work A Room by Susan RoAne |
Business by Referral: Sure Fire Way to Generate New Business by Robert Davis, Ivan R. Misner |
Sales
The Certifiable Salesperson by Tom Hopkins and Laura Laamann |
Sales Dog: You Do Not Have to Be an Attack Dog to Be Successful in Sales (Rich Dad's Advisors series) by Blair Singer and Robert T. Kiyosaki Visit Blair's Site |
The Psychology of Sales Call Reluctance: Earning What You're Worth in Sales by George W. Dudley |
Sell Yourself Without Selling Your Soul: A Woman's Guide to Promoting Herself, Her Business, Her Product, or Her Cause with Integrity and Spirit by Susan Harrow |
Integrity Selling: How to Succeed in Selling in the Competitive Years Ahead by Ron Willingham |
Public Relations
6 Steps to Free Publicity: "For Corporate Publicists or Solo Professionals, Including...Publishers, Consultants, Conference Planners, Politicians, Inventors" by Marcia Yudkin Read Maria's comments on Positioning Yourself As An Expert Using Articles and Article Banks - on pages 115 and 116 in this book! |
Speaking
Marketing with Speeches and Seminars: Your Key to More Clients and Referrals by Miriam Otte |
Speak and Grow Rich by Dottie Walters, Lilly Walters, Lillet Walters, Earl Nightingale |
Learning to Listen, Learning to Teach: The Power of Dialogue in Educating Adults by Jane Vella Also Taking Learning to Task: Creative Strategies for Teaching Adults |
The Big Book of Business Games: Icebreakers, Creativity Exercises and Meeting Energizers by Edward Scannell (Contributor), John W. Newstrom |
Games Trainers Play by John W.Newstrom, Edward E. Scannell The Big Book of Team Building Games |
Planning
Includes books on starting a business, business plans and finances
Start A Business
Finding Your Perfect Work: The New Career Guide to Making a Living, Creating a Life by Paul Edwards, Sarah Edwards |
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Working from Home: Everything You Need to Know About Living and Working Under the Same Roof by Paul Edwards, Sarah Edwards - Great book for beginners! |
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Six-Week Start-Up: A Step-By-Step Program for Starting Your Business, Making Money, and Achieving Your Goals! by Rhonda Abrams |
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Best Home Businesses for People 50+ by Paul Edwards |
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The Unofficial Guide to Starting a Small Business Marcia Layton Turner |
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Business Start-Up Kit by Steven D. Strauss |
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Start Your Own Business (Entrepreneur Magazine's Start Up) by Rieva Lesonsky |
Business Plans
The One Page Business Plan Start With a Vision, Build a Company Workbook By Jim Horan All my business clients complete this book to gain focus, clarity and words for their brochure or web sites. |
Anatomy of a Business Plan: A Step-By-Step Guide to Building a Business and Securing Your Company's Future (Anatomy of a Business, 5th Ed) By Linda Pinson Creates an intense business plan used in obtaining funding. |
By Palto Alto Complete a professional looking business plan quickly for bankers, loan officers, venture capitalists, and angel investors. |
The One-Page Proposal How To Get Your Business Pitch onto One persuasive Page By Patrick G. Riley It really works! Great book. |
Finances
Living Debt Free Workbook by John Cummuta |
Rich Dad, Poor Dad: What the Rich Teach Their Kids About Money That the Poor & Middle Class Do Not! by Robert T. Kiyosaki, Sharon L. Lechter (Contributor) |
Clark's Big Book of Bargains by Clark Howard |
The Simple Living Guide: A Sourcebook for Less Stressful, More Joyful Living by Janet Luhrs |
The 9 Steps to Financial Freedom by Suze Orman |
Your Money Or Your Life: Transforming Your Relationship With Money and Achieving Financial Independence by Joe Dominguez, Vicki Robin |
Earn What You Deserve: How to Stop Underearning & Start Thriving by Jerrold Mundis |
The Millionaire Next Door: The Surprising Secrets of America's Wealthy by Thomas J. Stanley, William D. Danko |
Secrets of Six-Figure Women: Surprising Strategies to Up Your Earnings and Change Your Life by Barbara Stanny |
Leadership & Languaging
NOTE: Most leadership books also have audios, CDs and workbooks, too.
The Five Dysfunctions of a Team: A Leadership Fable by Patrick Lencioni |
On Becoming a Leader by Warren Bennis |
First, Break All the Rules: What the World's Greatest Managers Do Differently by Marcus Buckingham and Curt Coffman |
The 21 Indispensable Qualities of a Leader: Becoming the Person Others Will Want to Follow by John C. Maxwell |
Good To Great: Why Some Companies Make the Leap... and Others Don't by Jim Collins |
Leadership by the Book: Tools to Transform Your Workplace by Ken Blanchard |
Blue Ocean Strategy: How to Create Uncontested Market Space and Make Competition Irrelevant by W. Chan Kim, Renée Mauborgne |
Business School by Robert Kiyosaki |
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Business School by Robert Kiyosaki |
The Portable MBA by Robert F. Bruner, Mark R. Eaker, R. Edward Freeman, Robert E. Spekman, Elizabeth Olmsted Teisberg, S. Venkataraman |
Leadership from the Inside Out by Kevin Cashman |
Bookkeeping Made Simple by Louis W. Fields, Richard R. Gallagher (Designer) |
The Accounting Game: Basic Accounting Fresh from the Lemonade Stand by Darrell Mullis, Judith Handler Orloff |
Ecommerce
When in doubt, choose a book by Que or SamsNet publishing. Those are the companies whose books I use to teach classes.
Harley Hahn's Internet Advisor by Harley Hahn I used his original book, from 1999, to teach Internet classes, after I conducted much research. This is an excellent book for beginners. |
Sam's Teach Yourself Web Publishing with HTML and XHTML in 21 Days, Fourth Edition 2003 by Laura Lemay I learned HTML using the first edition of this book. If I can do it, so can you! I highly recommend Sam's Teach and Que books for ease of understanding and reading. |
Sam's Teach Yourself Web Publishing with HTML and CSS in One Hour a Day (5th Edition) (Sam's Teach Yourself) (Paperback) by Laura Lemay, Rafe Colburn |
Internet Marketing for Less Than $500 Year: How to Attract Customers and Clients Online Without Spending a Fortune by Marcia Yudkin |
Multiple Streams of Income: How to Generate a Lifetime of Unlimited Wealth , by Robert G. Allen |
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Home Is This You? How We Work Success Tools Events Speaking About Contact Us We specialize in Business Growth Coaching and provide Marketing Advice to financial advisors and professionals. © 1998-2013 Elevating Your Business.com Your use of this site constitutes your acceptance of our terms and conditions and all disclosures |