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Is Your Web site Untitled?
by Maria Marsala
Summary: Are you letting your visitors book mark your site with a description reading "Untitled"?
Do you know that you need a good title to help the search engines find your site?
Go take a look at your web site. All the way on the top of your screen, if you use Internet Explorer and a PC, in the dark blue with white letter area, is your site's title. (The colors may change if you use a Mac, or Netscape, etc.)
Some search engines use the "title" of your page as the way to search for "keywords". Yet as I travel around the web, I see so many "untitled" titles! Or titles that list a web site or company name that few people know!
If you want someone to find you, use some of the words you'd use to find yourself and stick to under 60 characters. Feel free to use different titles on different pages, too. Just make sure that your title describes what is on a particular page. Don't leave your site untitled or unsearchable.
Examples: Since many people know me as Coach Maria, I could use that in my title, but I don't. I also don't use Maria's Place as few people would look for the services I provide using that name. Instead, I use keywords like Business Coach and/or Life Coach on my main pages and my other pages, and add Free Articles, Newsletters, Events, etc.
Added benefit: The title of your site, is ALSO, the name of your site that appears in the "favorites files" or "bookmarked file" when your potential client saves it for future reference or use.
© 2010 Elevating Your Business. An irrepressible entrepreneur, Maria Marsala sold AVON at age 14 and landed on Wall Street three years later. She became a bond trader at a time when female executives were as rare as pink diamonds. In 1998, brimming with 25+ years of business expertise, Maria created Elevating Your Business. She coaches established women B2B owners to double their bottom line using strategic business planning and execution systems, delivered one-on-one or to large audiences. Earn more, work less and live a sparkling quality of life! It starts at www.CoachMaria.com
WANT TO USE THIS ARTICLE IN YOUR EZINE, Blog OR WEB SITE?
You can, as long as you include this complete blurb with it:
© 2010 Elevating Your Business. An irrepressible entrepreneur, Maria Marsala sold AVON at age 14 and landed on Wall Street three years later. She became a bond trader at a time when female executives were as rare as pink diamonds.
In 1998, brimming with 25+ years of business expertise, Maria created Elevating Your Business. She coaches established women B2B owners double to their bottom line using strategic business planning and execution systems, delivered one-on-one or to large audiences. Earn more, work less and live a sparkling quality of life! It starts at
www.CoachMaria.com
WANT TO USE THIS ARTICLE DURING A PAID ENGAGEMENT?
You cannot use our articles in your ebook, to teach a class, or during a speaking event, or if you are paid in any way without our written permission, period. Contact Maria
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