Acheive more with faster results.
What's Color Have To Do With It?
by Maria Marsala
Summary: Color affects your life and the visitors that visit your web site. How? Read on...
I bet you'd be able to tell me, in 10 seconds or less, the colors that McDonald's, Burger King, K-Mart and Wal-Mart use. That's because they have used these colors, their logos and even their slogans to "brand" themselves. Branding helps clients "remember you."
As a business owner, you, too, can "brand" your business. An example would be my website, Welcome Kit, forms, business cards, etc. They all contain the same colors, fonts, logo, and graphics. Actually, even my website name - "coachmaria.com" - brands me. I've met individuals who think they "know"me before, and when we figure out where they know me from, it's from a discussion group or my website. I've actually never met them in person! Branding works!
Take the time now, as you start your business, to decide what colors you'll be using in your branding campaign. A few things to remember about colors: a) Colors may appear different when used in print media (such as your brochure) vs. on the Internet. b) Different browsers (Microsoft Internet Explorer, Netscape Navigator) show colors differently. c) The same color on different parts of a page (the background and border, for example) may look different, even in the same browser. d) On the Internet, white is a color. If you do not "name" it white, then it will appear as gray on Netscape.
So before you decide on a color for your website, check the color in a few browsers. In fact, if you're a web designer, designing a color page may be helpful for your clients. You can view a sample color page at http://www.coachmaria.com/colors.html . Use the websites below to assist you in choosing colors for your business.
Color Theory 101 by Tony Celeste
http://www.ulead.com/learning/web5/page1.htm
How Does Color Affect Your Life? Various articles.
http://www.colormatters.com/entercolormatters.html
Reference Colors and Tutorials
http://webmonkey.wired.com/webmonkey/reference/color_codes/
The Color Museum http://www.colorsystem.com
HTML 101 Part 4 Colors. http://webdesign.about.com/library/nosearch/bl_class4-4.htm
The Science of Color http://www.webopedia.com/DidYouKnow/Computer_Science/2002/Color.asp
The Science of Light http://www.learner.org/teacherslab/science/light/color/
HTML Color Charts - Simple to Use RGB Hexadecimal Colors. http://webdesign.about.com/od/colorcharts/l/bl_namedcolors.htm
http://www.geocities.com/Athens/8323/chart.html
http://www.autumnweb.com/Roxys/2WebPageHelp/4HTMLcolors.html
http://www.artistic-designers.com/bkgds/colorchart.html
Color graphs for interior designers, graphic artists, web designers and you if you enjoy playing with color.
http://www.CoachMaria.com/colour_chart.html
http://www.zspc.com/color/index-e.html
And if I missed a resource, you'll find it here
© 2010 Elevating Your Business. An irrepressible entrepreneur, Maria Marsala sold AVON at age 14 and landed on Wall Street three years later. She became a bond trader at a time when female executives were as rare as pink diamonds. In 1998, brimming with 25+ years of business expertise, Maria created Elevating Your Business. She coaches established women B2B owners to double their bottom line using strategic business planning and execution systems, delivered one-on-one or to large audiences. Earn more, work less and live a sparkling quality of life! It starts at www.CoachMaria.com
WANT TO USE THIS ARTICLE IN YOUR EZINE, Blog OR WEB SITE?
You can, as long as you include this complete blurb with it:
© 2010 Elevating Your Business. An irrepressible entrepreneur, Maria Marsala sold AVON at age 14 and landed on Wall Street three years later. She became a bond trader at a time when female executives were as rare as pink diamonds.
In 1998, brimming with 25+ years of business expertise, Maria created Elevating Your Business. She coaches established women B2B owners double to their bottom line using strategic business planning and execution systems, delivered one-on-one or to large audiences. Earn more, work less and live a sparkling quality of life! It starts at
www.CoachMaria.com
WANT TO USE THIS ARTICLE DURING A PAID ENGAGEMENT?
You cannot use our articles in your ebook, to teach a class, or during a speaking event, or if you are paid in any way without our written permission, period. Contact Maria
Celebrating 10+ years online
1999-2010
Get My Free Business Checkup Assessment & Audios Today.
(a $129 Value)
*You'll also get a free subscription to my popular weekly articles and tips (a $197 value)
Enter your details for instant access...
* Required Fields
Privacy Policy:Your name and email address will never be sold, rented, or given away. You have my word on it. Cancel your subscriptions any time by using the link on the bottom of every email.
Ezine Testimonials
"I'd like to say sincere thank you for helping me even without knowing it. Reading the articles in your e-zines and on the website made me look at my career from a different angle. You encouraged me to pursue a dream about my own business instead of chasing another paycheck.
Tanya Cobb, Virginia
"I have subscribed and unsubscribed to many newsletters in the past, but not this one. I also wanted to let you know I love your new layout - clean, yet the colors liven it up."
Beth Dargis, Life Coach
Zeeland, MI
"Just wanted you to know that I've read and appreciated your articles on boundaries and letting visitors choose your keywords. Keep up the interesting and valuable work! "
Marcia Yudkin, Author,
Internet Marketer
Goshen, MA
"I love your ezine and read it to the end - yes even through your shameless plug every time."
Gretchen Blank, Plymouth, MN
"Maria, I enjoy your newsletters and find a lot of insight in them."
Wolfgang Schmidt
"Wow ... what an ezine. You should have told us to get a nice cup of cocoa before beginning to read your ezine and linking up to your Resource Queen web site. -- Caroline McIntosh, S.E. Spiritual Electrician, Author
Connect with me:
 |
 |
 |
