by Maria Marsala
Summary: If you're not sure what should be placed in your bio, this article will assist you.
Have you wondered what information to include on your first Business Press Release? Possibly, you are writing a "bio" to attach to an article or to send to a potential client. Maybe you're designing a brochure or web site and are looking for a place to start? The gift of using this Top Ten is that you will have a multi-purpose useful information sheet and that you can use the information over and over again!
1. List business name, your name, business address (street, city, state, full zip code), phone number(s), fax number(s), primary e-mail address and URL (web address).
2. List services and/or products provided.
3. What experience do you bring to your business? Also, list affiliations, professional associations, certificates, etc.
4. Background on your company.
5. Why and/or how did you get into your current business?
6. What sets you apart in the business world?
7. Why should someone do business with you rather than your competition?
8. Who are your clients? What is your market?
9. Have you received significant recognition for your business? Include awards, testimonials, articles published etc.
10. What is your business and/or personal mission statement?
© 2014 Elevating Your Business. Maria Marsala specializes in guiding independent financial professionals; accountants, CPAs, advisors, brokers, RRs, and RIAs, to increase their P.E.P - profitability, efficiency and productivity. For 20 years on Wall Street, she helped retail financial professionals sell more and secure loyal clients. Have you tried to acquire more clients and found that your system is no longer working? Then it's time to uncover the areas of your business screaming for your immediate attention and those that deserve a big hurrah! Request Maria's Empire Builder Kit (free) at www.ElevatingYourBusiness.com
You can, as long as you include the copyright notice above along with an active link to our website.
You cannot use our articles with your clients without a license agreement. Contact Maria
Editors, publishers, and webmasters: Maria has a library of over 300 business development, marketing, networking, and social media articles available for reprint. For free access to these articles, email us with the name of the publication or website you represent, and the subject: "Reprint Library."
We have the right to ask you to remove our articles if we feel that your use devalues our brand. Additionally, our articles may only appear on websites or in printed materials that would receive a rating of G, were it a movie.
You may reprint our articles free of charge in your newsletter, magazine, and on your website or blog, provided that they are unedited, and that the copyright, bio words, and contact information below appears with each article. IF you would like to change any wording in our articles, or change the title a bit, send us the article and highlight the changes. We often approve such changes, but we cannot guarantee that we will allow the changes you want.
Articles must provide a hot-linked hyperlink back to our web site. If you print our materials, the link is written as www.ElevatingYourBusiness.com as we understand that you can't hot-link such links. Please provide us with a courtesy link to the article or printed version containing the article. You'll have our email and address when you ask for permission to use our articles. All articles are authored by Maria Marsala. If you wish to include a photo, you can find one here.
Request a license agreement. Contact Maria
©2013 Maria Marsala guides independent financial advisors to reach their 5-year business and personal goals in 24 months. She is a business coach, speaker, and a former Wall Street Trader. Named one of the Top 30 International Coaching Gurus in 2011, Maria has been recognized as a thought leader whose ideas have been published in Financial Planning Magazine, RIA Biz, Advisor Max, Dow Jones, The Street, Entrepreneur Magazine, and numerous books, trade journals, and magazines. She has authored four business-building workbooks including, Attracting Clients You Love Working With: 6 Steps to a Profitable Client Base. Did you find this article thought provoking? Get more delivered directly to your inbox every two weeks. Sign up here
"Maria isn't known as the Resource Queen for nothing - she knows everything
there is to know about running a business successfully and where to go to find the
tools and services to do it. Maria's advice and strategy has been invaluable to
the clarification and execution of my business goals."
--Nicole Wexler, Decorator & Stager, Turquoise Decor, Seattle, WA
My name is Maria Marsala, and I help financial advisors, planners, professionals, and managers create businesses they emjoy again. I work with you to improve your business development and marketing skills. I do this by providing a mixture of coaching, consulting and courses.