Get our practical advice on using articles to market your service business. On this page are links to jump-start your article marketing content writing campaign. You'll find links to articles, the resources you use, templates, and our super-duper Article Marketing program, too.
Marketing using articles is one of the best ways I know how to market on the Internet. Why, you ask? Well, consider this... you write an article, become a "published author," magazines and prospects find you and you start building credibility and a following. Then you find at least 10 ways to use your articles to gain new clients, or bring pre-qualified visitors to your site and increase your ezine subscriber base, too. Your subscribers are the first ring in your marketing funnel. As you build a relationship with your subscribers they become clients, students or purchasers of your services or products. KEWL or what!
How? Listen, if I can write, so can you. I almost didn't get out of elementary because of my "unique" use of grammar, punctuation and spelling. What I know is that if you have an idea, you can write an article. And it if needs proofreading or editing, do what I did -- hire someone to do that stuff.
Maria Marsala, strategic business coach and former Wall Street trader has been called an Article Marketing pioneer since she's been article marketing since 1998, yes you read that right! She wrote the first ebook on promoting your business using Article Marketing in 2000, a book that is updated from time to time and is still available today!
Elevating Your Business (Maria's main company) was one of the first companies to offer an articles submission program for clients back in late 1999 and we did so till 2005. We've been published in magazines globally. And our articles that appear on the web, even from back in 2000, still bring us subscribers and radio, TV, and Teleclass requests! The power of Article Marketing!
You want to help you bring qualified traffic to your web site so that visitors become subscribers to your ezine and ultimately purchase your products or services. You've heard how link popularity can raise your ratings in the search engines. Maybe you've written a few articles or tips or top-ten lists for your clients - or maybe you haven't written them... yet.
Once you write an article or articles, you leverage them. Leveraging means that you develop many ways to use one thing. In this case, you find many ways to use your articles to promote your business. Like turning your articles into a special report, ecourse, ebook, CDs, classes or even your very first book! Below are the best article-writing and marketing resources available. Use them and quickly write and promote your business using articles. Learn how we did it and do it! Click here
Take the knowledge you have in your brain and turn that knowledge into cash. How? Write an article. Then take your article and use it in your ezine. Create more articles. Turn them into classes, ebooks, and even a book. Then when you speak, sell what you've created! It's all possible and I'll show you exactly how we've done it.
We'll show you how it's done. Receive:
Do you own a web site or publish an ezine, blog or print publication? The author of this site, Maria Marsala, writes how-to business, internet, marketing and a few self-help articles. Her style is what her readers call "view it and do it." If you are a publisher, you can view some of Maria's articles here. Then ask us for permission to use our articles, with a resource box in your ezine, blog, or website. Start here.
I consider these two websites the best of the best when it comes to article marketing. They've both been around since the 1990's, too. So there is a lot of traction and visits by the search engines, too! You can also syndicate my articles from these sites, too. Ideal Marketers.com and click on the graphic below, too.
Put your articles or ezine through these filters and fix what needs fixing.
Writer's Digest provides information that helps writers succeed as they pursue their passion, through hands-on techniques from top authors, insider tips on working with agents and editors, listings of hot markets for their work, and news about the writing world.
Search more than 8,000 listings for book publishers, magazines, contests, literary agents, greeting card publishers, screen writing markets, playwriting markets, conferences, newspapers, online publications, syndicates, and organizations. Get a one year subscription To writers Market
Writers Market (Deluxe Edition)(Writer's Market Online) (Paperback)
by Kathryn S. Brogan (Editor), Robert Lee Brewer (Editor), Joanna Masterson (Editor)
Includes a 1-year subscription to WritersMarket.com an online resource to search through.
© 2014 Elevating Your Business. Maria Marsala specializes in guiding independent financial professionals; accountants, CPAs, advisors, brokers, RRs, and RIAs, to increase their P.E.P - profitability, efficiency and productivity. For 20 years on Wall Street, she helped retail financial professionals sell more and secure loyal clients. Have you tried to acquire more clients and found that your system is no longer working? Then it's time to uncover the areas of your business screaming for your immediate attention and those that deserve a big hurrah! Request Maria's Empire Builder Kit (free) at www.ElevatingYourBusiness.com
You can, as long as you include the copyright notice above along with an active link to our website.
You cannot use our articles with your clients without a license agreement. Contact Maria
Editors, publishers, and webmasters: Maria has a library of over 300 business development, marketing, networking, and social media articles available for reprint. For free access to these articles, email us with the name of the publication or website you represent, and the subject: "Reprint Library."
We have the right to ask you to remove our articles if we feel that your use devalues our brand. Additionally, our articles may only appear on websites or in printed materials that would receive a rating of G, were it a movie.
You may reprint our articles free of charge in your newsletter, magazine, and on your website or blog, provided that they are unedited, and that the copyright, bio words, and contact information below appears with each article. IF you would like to change any wording in our articles, or change the title a bit, send us the article and highlight the changes. We often approve such changes, but we cannot guarantee that we will allow the changes you want.
Articles must provide a hot-linked hyperlink back to our web site. If you print our materials, the link is written as www.ElevatingYourBusiness.com as we understand that you can't hot-link such links. Please provide us with a courtesy link to the article or printed version containing the article. You'll have our email and address when you ask for permission to use our articles. All articles are authored by Maria Marsala. If you wish to include a photo, you can find one here.
Request a license agreement. Contact Maria
©2013 Maria Marsala guides independent financial advisors to reach their 5-year business and personal goals in 24 months. She is a business coach, speaker, and a former Wall Street Trader. Named one of the Top 30 International Coaching Gurus in 2011, Maria has been recognized as a thought leader whose ideas have been published in Financial Planning Magazine, RIA Biz, Advisor Max, Dow Jones, The Street, Entrepreneur Magazine, and numerous books, trade journals, and magazines. She has authored four business-building workbooks including, Attracting Clients You Love Working With: 6 Steps to a Profitable Client Base. Did you find this article thought provoking? Get more delivered directly to your inbox every two weeks. Sign up here
"Maria isn't known as the Resource Queen for nothing - she knows everything
there is to know about running a business successfully and where to go to find the
tools and services to do it. Maria's advice and strategy has been invaluable to
the clarification and execution of my business goals."
--Nicole Wexler, Decorator & Stager, Turquoise Decor, Seattle, WA
My name is Maria Marsala, and I help financial advisors, planners, professionals, and managers create businesses they emjoy again. I work with you to improve your business development and marketing skills. I do this by providing a mixture of coaching, consulting and courses.